Chinese TV brands in India are experiencing a decline in market share, marking a similar trend seen in the smartphone sector, according to an ET report. Key reasons include strategic adjustments by established players like LG and Samsung, who have lowered entry-level model prices while capitalizing on premium offerings since the onset of the pandemic. Simultaneously, Chinese brands have scaled back their focus on low-margin product categories to curb cash burn.Industry executives quoted by ET suggest that Chinese companies like OnePlus and Realme may either exit or significantly...